If someone would ask me to define the Internet in one word, I would reply without missing a beat: Weird. Yes, Internet is packed with odd, inexpleinable things and people who will be even stranger.
But I am not speaking about UFOs or paranormal activity caught on camera. (Guys, I could totally deal with those thanks to the approximately two thousand episodes of The X Files I have watched. This is far darker and uncannier.) To be specific, I am mystyfied by the number of peculiar statements I’ve been reading about the blogging industry lately. Even more so about fashion and style bloggers. I must confess it is a bit of a hobby at this point, pretty much like binge-reading detective stories and waiting for the next plot twist. Because let’s admit it—when something becomes so surreal, it turns into a guilty pleasure. But allow me to provide you with some context.
A couple of weeks ago, I was making some blogging topics research at a certain forum when I stumbled upon a thread in which people discussed style blogging. Actually, I’d rather say they were discussing fashion bloggers and many of the questions and answers were… I’ll go with interesting here.
During my first year as a blogger, I learned so many things but even today I can’t explain why people make all kind of crazy assumptions about fashion bloggers.
I can only guess they are related to the fact that blogging is a relatively new industry and people seem to have a hard time figuring out it runs just like any other business: by means of hard work. There’s no magic formula, really. And as much as I’d like to say we all spend our days drinking champagne while our bank balance grows, it’s not like that. Sorry to burst your bubble!
So just for fun, let me tell you about the most hilarious things people say to fashion and style bloggers. Ready? Shrieks of laughter in three, two, one…
1. What do you do with your clothes once you are done taking pictures of them?
Guys, I love this one. The first time someone actually asked me this online, I stopped for about five minutes with a very confused look on my face. What the heck? Like, I don’t know about you but once I am done wearing something, I will add it to the laundry pile, and then it’s back to the closet until—drumrolls, please—I WEAR IT AGAIN. I know, ground-breaking, right? Yes, fashion bloggers wear their clothes more than once too. Who knew?! I don’t know, maybe it’s related to the fact that they buy them with their hard-earned money? UNBELIVABLE. Which of course leads to the following point in the list…
2. How can fashion/style bloggers afford their clothes?
Dear readers, I am going to tell you a secret: there’s an obscure pact between bloggers and other people involving the transaction of labour and money. I think the call it… how was it? Working?
Yes, as much as this might surprise you, bloggers work too (sometimes they balance a 9-5 job with their side hustle, in case they are not fortunate enough/aren’t interested in blogging full-time). So basically, we pay for our clothes—and food suplies, living place, bills and other expenses—like anyone else. Not everyone buys couture and those who do work to do it. So pleasie please, stop asking us how we afford clothes. It’s kind of embarrasing (a bit weird too).
3. All bloggers in the fashion industry work with professional photographers
Sure, we do! And we also have our own stylists team, hairdresser, and make-up artist. I even hired a girl whose only job is to cheer me up every time I try an outfit. I call her Amanda.
No, most bloggers don’t enjoy the rare privilege of a professional photographer. Personally, I’ve been lucky enough to hire one a couple of times a year for complex projects (and only by planning/budgeting in advance), but most of the time I work with my husband or I take the pictures myself. For most bloggers though, that’s always the case. We spend a substantial amount of time (and money) learning a new set of skills such as photography and editing to improve the quality of our content in the long run. It requires patience, as well as a good dose of humour. Thanks God I’ve got Amanda…
4. Style bloggers spend all their time shopping
And drinking champagne, taking flights to the next exotic holiday destination, and using their Manolo Blahnik shoes to hold their doors. Yeah… not really. What bloggers do most of the time though is writing blog posts, brainstorming for fresh ideas, taking/editing photos, pitching projects, replying emails… You get the idea. Not so exciting, right? Actually, it’s rather similar to any other job in terms of time management—only with more multi-tasking.
5. You guys must be full of yourselves to post your face all over the internet
Guys, let’s play a game: can you guess what is the bane of my blogging existence? Exactly. Posting my face all over the internet.
I started blogging motivated about the writing aspect since I studied English at university and words keep a special place in my heart. Having my picture taken, on the other hand? Not so much. I am shy—plus an introvert, and slightly socially awkward, if we’re going to be totally honest here—so you can imagine that posing in front of a camera in the middle of a busy street is not my comfort zone. As a matter of fact, I always try to look for quiet locations or work in the early/late hours, when the risk of me panicking and freezing over some stranger decreases exponentially. Visualize a deer paralized in front of the car hadlights. Right, that’s me.
So please, don’t assume we are all a bunch of narcissistcs just because our job involves imaginery.